Awards & Engraving

Personalization has become such a desire in recent times. We like to personalize every experience we possibly can from coffee cups to our Netflix account. The craze to personalize can be since and felt everywhere. Personalized gifts in Baytown, TX has become a huge trend recently because of the carve to personalize everything we can. Awards and Engraving is taking some time to talk about the psychology behind personalization and why it has become such a huge craze. While there are many factors in our need to personalize, a study at the University of Texas has shown that there are two main factors. The first factor pointed out by the study is control. Being able to personalize allows us to take control of things and feel a sense of empowerment. Second, is the information overload we experience every day. We have so much information at our fingertips, personalization is the only way we can find information relevant to our lives, so we don’t become overwhelmed. Another reas...